Assoc. Prof. Dr Yang Zhang, Macau University of Science and Technology, China
Assoc. Prof. Dr. Yang Zhang, a tourism and cultural heritage expert, holds a Ph.D. in cultural heritage conservation from Sichuan University 🎓. As an Associate Editor for the Journal of Leisure Research and editorial board member for multiple journals 📘, he is deeply involved in academic publishing. His research spans cultural tourism, heritage management, and sustainable practices 🌍, with notable work on Macau’s urban image and sustainable tourism strategies. Dr. Zhang has earned numerous awards, including the Wiley Top Cited Article (2022-2023) 🏆. He also led impactful projects on public health and tourism resilience 🏨, showcasing his expertise in tourism management.
Publication Profile
Scopus
Academic Qualifications
Assoc. Prof. Dr. Yang Zhang is a dedicated academic with expertise in cultural heritage and tourism. 🌏📜 He earned his Ph.D. in Cultural Heritage Conservation and Exploitation from Sichuan University (2007-2010), where he also completed a Master’s in Cultural Tourism (2004-2007) and a Bachelor’s in Tourism Management (2000-2004). 📚🎓 Dr. Zhang’s extensive academic journey at Sichuan University has fueled his passion for preserving cultural treasures and promoting sustainable tourism. 🌿🏛️ His work combines academic rigor with a deep commitment to safeguarding cultural assets, making a meaningful impact in both conservation and tourism sectors.
Professional Qualifications and Editorial Roles
Assoc. Prof. Dr. Yang Zhang’s influence extends beyond academia, actively contributing to top journals in tourism, leisure, and hospitality 🌏📚. As an Associate Editor for the Journal of Leisure Research and an editorial board member for multiple prominent publications, Dr. Zhang plays a crucial role in shaping knowledge dissemination and upholding academic standards 📈✍️. His dedication to advancing research and insights in his field reinforces the academic integrity and impact of these disciplines, making him a respected figure in the scholarly community. Dr. Zhang’s commitment enhances the quality and reach of vital research findings 🏆✨.
Awards
Associate Professor Dr. Yang Zhang has received numerous prestigious awards in hospitality and tourism research. Recognized as a Wiley Top Cited Author (2022-2023), he has also earned distinctions like the Best Student Presenter at the 10th International Conference on Hospitality and Tourism Management (2024) and third place for Best Research Paper at the World Conference on Smart Tourism (2024). Noteworthy honors include the LIB Academic Research Award (2020/2021), the Outstanding Performance in Online Teaching (2020), and a 10-Year Service Award from Macau University of Science and Technology (2021). His impactful work continues to shape the field. 📚🏆🌏
Project Experience
Assoc. Prof. Dr. Yang Zhang has led numerous projects as Principal Investigator, focusing on tourism, culture, and heritage in the Greater Bay Area and beyond. His work includes studying Macau’s urban image through online text analysis with Fundação Macau, examining sustainable tourism at YongDing’s World Heritage Site for PATA, and preparing intangible cultural heritage management strategies for Macau’s Cultural Affairs Bureau. Dr. Zhang also researched hotel industry strategies for public health emergencies and film-induced tourism in the Greater Bay Area. Recently, he has focused on regional tourism integration and culinary tourism, supporting Greater Bay Area tourism growth 🌏🏨🎬🍲📈.
Publication Top Notes
Dr. Zhang’s extensive research background, editorial influence, impactful publications, awards, and project leadership, he is an exemplary candidate for the Best Researcher Award. His work significantly advances tourism, hospitality, and cultural heritage management, making him a deserving recipient.